About Sport England Return to Play: Active Together Crowdfunding
Since May 2020, we've been running a successful crowdfunding initiative called Active Together, helping sports clubs and other organisations to set up and run their own crowdfunding campaigns to help sustain themselves through the coronavirus (Covid-19) crisis.
To date, we've supported campaigns with a financial pledge towards their target fundraising amount, but in addition to this, we've been providing:
- free 1-2-1 coaching by experts
- advice and guidance on campaign improvements
- access to free online courses
- free 30-minute webinars, monthly.
As part of our return to play offer, an additional £1.5m has been made available to continue supporting clubs and local organisations to set up and run their own crowdfunding campaign, with a potential financial pledge from us to help them towards their crowdfunding target.
As of 1 September 2021, we've invested £2.5m, with a further £5m raised from supporters within local communities. There have been more than 63,000 supporters, pledging to 475 campaigns, with the average pledge being £79.
Sport England supported the City of Leicester Swimming Club who ran a campaign to help them safely begin training again. Find out more here COLSC- "Getting back to normal" - a Sports crowdfunding project in Leicester by City of Leicester Swimming Club (crowdfunder.co.uk)
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